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Product Marketing Manager – AI Studio

Product Marketing Manager – AI Studio

CompanyAsana
LocationSan Francisco, CA, USA
Salary$176000 – $232000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of experience in Product Marketing within B2B SaaS industry, with a strong track record for building out scalable sales enablement programs.
  • Advanced experience working with GenAI and LLM technologies and how to bring AI products to market to serve customer needs.
  • Proven ability to translate business objectives and customer insights into revenue-driving initiatives that support our sales teams.
  • Deep product messaging and sales enablement experience, with the ability to craft compelling narratives across multiple content types.
  • Excel at cross-functional collaboration, particularly in aligning sales, marketing, product, and customer success teams across multiple regions.
  • Have strong analytical skills to measure and optimize campaign performance and derive insights from competitive market data.
  • Exceptional written, visual, verbal communication, and presentation skills that can influence cross-functional teams with a clear vision.
  • Passion for learning new products/industries and cutting through ambiguity in a fast-paced environment.

Responsibilities

  • Lead the development and execution of go-to-market strategies for AI Studio, tailoring messaging and positioning to ensure product market fit.
  • Drive sales enablement initiatives for global regions, creating sales plays, training materials, and programs that empower our go-to-market teams to build pipeline.
  • Analyze market trends, competitive landscapes, and changing customer needs to help accelerate our growth across diverse industries and buyers.
  • Track and measure performance metrics against revenue targets to continuously improve our go-to-market efforts, while uncovering new growth opportunities.
  • Partner closely with sales, marketing, and customer success leadership to shape our multi-product business strategy and long-term vision.

Preferred Qualifications

    No preferred qualifications provided.