Posted in

Public Relations Manager

Public Relations Manager

CompanyThe Walt Disney Company
LocationGlendale, CA, USA
Salary$113800 – $152500
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior, Expert or higher

Requirements

  • Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field.
  • 6+ years of public relations or communications experience, and experience managing diverse teams by influence.
  • Previous experience with global fashion, lifestyle, beauty or athletic brand.
  • Excellent writing and storytelling, presentation, and research skills, with an understanding of how to effectively communicate to different audiences.
  • Experience managing projects and campaign initiatives with an understanding of overarching goals, objective, and relevant considerations.
  • Proficiency with Associated Press writing style.
  • Proficiency in translating business objectives into veritable project ideation and development.
  • Experience identifying emerging issues and developing communication strategies to mitigate.
  • Experience monitoring communications programs and using data to inform strategy.
  • Understanding the media landscape and experience working with media.
  • Knowledge and experience with a variety of social media platforms/content creation.
  • Ability to receive, interpret, and transmit complex information to both technical and non-technical audiences.
  • Trusted to maintain confidential information.
  • Proven self-starter with the ability to execute on multiple projects with competing priorities, and meet tight deadlines.

Responsibilities

  • Create and manage communication plans including collaborating with partners, message development/storytelling, overseeing asset creation, event planning, issues management, securing approvals and developing related press materials and social media copy as needed.
  • Develop story ideas, messaging and creative content for multiple communication platforms including blog posts, website, social, and other owned digital platforms.
  • Coordinate with internal partners to conduct research to support communication planning.
  • Maintain owned channels/platforms to ensure alignment with ongoing business priorities.
  • Monitor and analyze communication activations to inform strategy.
  • Assist on creation of decks/presentations for executive leadership on Public Affairs priorities, projects, and campaigns.
  • Cultivate and maintain effective internal & external relationships with media/journalists/editors, key stakeholders, vendors, and other essential partners.
  • Assemble and lead small cross-functional project teams through the successful planning and completion of the project, measured by the key deliverables, efficiency, quality, and financial impact (budget, ROI, media value).
  • Media relations support, inclusive of owning relationships, and overseeing strategies and stories.
  • Hold a grip on the climate and landscape for halo the halo consumer space.
  • Have a strong understanding of the trend-driven, and trend-setting consumer.
  • Have an in depth understanding of global luxury, lifestyle and streetwear brands, how they operate and the role they play within the culture.

Preferred Qualifications

  • Disney operational knowledge or experience
  • Passion for the Disney brand
  • Experience with Adobe Creative Suite and/or other content creation platforms
  • Willingness and ability to work a flexible schedule as needed