Posted in

Publicity Coordinator

Publicity Coordinator

CompanyRoku
LocationNew York, NY, USA
Salary$86000 – $107000
TypeFull-Time
DegreesBachelor’s
Experience LevelJunior, Mid Level

Requirements

  • 2 – 4 years of consumer or product communications experience at a fast-growing tech company or agency
  • Strong writing skills and the ability to produce materials without significant editing
  • Strong interest in the news and media industries
  • A love for streaming and all things TV
  • Positive and collaborative personality; a commitment to ensuring all activities undertaken are as successful as possible
  • Composure under pressure and ability to think and respond quickly
  • Ability to multi-task and work well in a team environment
  • Ability to work cross-functionally with internal partners and stakeholders
  • Excellent organizational and analytical communication skills
  • Strong project management skills to effectively execute in a timely and organized manner
  • Ability to work independently and prioritize tasks and inbound requests
  • College degree in relevant field

Responsibilities

  • Support, build and execute U.S. Roku Communications
  • Develop press materials, including press releases, blog posts, pitches, briefing documents, recap reports, media and competitor analysis
  • Support key product launches, partnerships and retail/consumer moments through pitch efforts
  • Grow relationships with technology, consumer, and lifestyle media and influencers
  • Build and support relationships with cross-functional stakeholders including Marketing, Product & Program management; act as liaison between teams and PR efforts
  • Help maintain external product communications editorial calendar
  • Stay on top of TV and smart home trends and quickly adapt plans to tap into pop culture moments
  • Communicate knowledgably about the Roku streaming platform, Roku products, and The Roku Channel

Preferred Qualifications

  • Strong interest in the news and media industries
  • A love for streaming and all things TV
  • Positive and collaborative personality; a commitment to ensuring all activities undertaken are as successful as possible