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Sales Marketing Manager – Supply
Company | Comcast |
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Location | New York, NY, USA |
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Salary | $110747.52 – $166121.28 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Mid Level, Senior |
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Requirements
- 4-6+ years of experience in sales/marketing, with a focus on video advertising or ad tech – publisher or distributor experience strongly preferred
- Understanding of the digital advertising ecosystem, including programmatic preferred
- Self-starter with the ability to work independently and thrive under pressure
- Excellent verbal and written communication skills, with ability to lead trainings/presentations
- Ability to simplify complex ideas for general understanding
- Ability to prioritize and focus on the projects that will have the biggest revenue impact
- A passion for advertising and media – and where it is going next
- Operate with a ‘We over Me’ mentality to win as a team
- Consistent exercise of independent judgment and discretion in matters of significance
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
Responsibilities
- With Marketing and Revenue leadership, develop and execute marketing strategies that drive client retention and expansion
- Contribute to a team of marketing professionals to meet and exceed marketing goals
- Partner with the larger marketing team to craft messaging and campaigns that position our supply tech and programmatic solutions effectively in the market
- Develop and drive marketing strategies and executions in conjunction with related departments – Revenue, Brand Marketing, Product Marketing, etc. – to reinforce our leadership and change perceptions when necessary
- Design and implement client engagement programs that deepen relationships with key accounts
- Execute content development, digital campaigns, and thought leadership initiatives to attract supply-side clients and drive incremental volume from existing clients
- Leverage data-driven insights to optimize go-to-market strategies, improve sales performance, and ensure consistent brand messaging
- Stay ahead of industry trends, innovations, and competitive offerings in the programmatic space
- Work closely with the product marketing and revenue teams to advocate for client needs and inform product development
- Monitor key performance metrics (revenue, client growth, retention) to ensure team and organizational goals are met
- Generate industry intelligence (client and competitive) with a focus on the messaging, trends, rebuttals, FAQs, etc.
Preferred Qualifications
- Understanding of the digital advertising ecosystem, including programmatic preferred
- Ability to simplify complex ideas for general understanding
- A passion for advertising and media – and where it is going next