Salesforce Email Builder
| Company | Newrez |
|---|---|
| Location | Ambler, PA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Mid Level |
Requirements
- Bachelor’s degree in marketing, Computer Science, Information Systems, or related field.
- 2-4 years’ hands-on experience with Salesforce Marketing Cloud, specifically Email Studio and Content Builder.
- Proficiency in HTML, CSS, AMPscript, and Structured Query Language (SQL) for email development and data management.
- Strong understanding of email marketing best practices, customer journey mapping, and lifecycle marketing.
- Ability to analyze campaign performance data and draw actionable insights.
- Excellent written and verbal communication skills to collaborate with internal teams and stakeholders.
Responsibilities
- Develop responsive email templates using HyperText Markup Language (HTML), Cascading Style Sheets (CSS), and AMPscript within Salesforce Marketing Cloud.
- Create and manage dynamic content blocks and data-driven personalization strategies.
- Set up and execute email campaigns including A/B testing and deployment.
- Collaborate with designers and markets to translate creative assets into functional email designs.
- Ensure all email campaigns are optimized for various devices and email clients.
- Troubleshoot rendering issues and implement fixes to ensure high-quality delivery.
- Analyze email performance metrics and provide recommendations for optimization.
- Maintain compliance with email marketing regulations (e.g., CAN-SPAM, GDPR).
- Performs related duties as assigned by management.
Preferred Qualifications
- Certifications (Preferred): Salesforce Marketing Cloud Email Specialist, Salesforce Marketing Cloud Consultant, or similar.