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Senior Associate – Community Management
Company | Weber Shandwick |
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Location | Detroit, MI, USA |
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Salary | $58700 – $65000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- Bachelor’s Degree; 1-3 years related professional experience
- Exceptional writing skills
- Storytelling aptitude
- Strong analytical skills
- Experience and knowledge in Digital Marketing/Social Media Management is required
- Experience working with project managers and creatives
- Strong oral and written communication skills
- Proficient with Microsoft Office
Responsibilities
- Community Management: monitoring of owned social channels using social media tools to assign, and appropriately evaluate engagements from community, including Brand partnership and influencer engagements
- Remain current on cultural trends and technology while looking for opportunities to incorporate the Brand into conversations
- Identify and escalate trending social topics or content to account and strategy teams
- Research automotive market and identify areas of opportunity for automotive parts and services brands within social platforms and digital landscape
- Liaison between a cross-functional project team, which includes Creative, Paid Media, and Analytics
- Escalate potential crises or negative sentiment internal teams
- Conduct social media research
- Participate in agency brainstorms
- Post content across social media platforms
Preferred Qualifications
- Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team
- Willingness to learn the automotive industry; and the specifics of this part of the business: bi-directional charging, electric vehicles, batteries and more
- Have excellent organization and time management skills
- Have a passion and experience for social media and stay ahead of the curve on industry developments
- Have very strong written and verbal communications skills
- Must feel comfortable learning new systems and tools
- Have community management experience
- Experience activating paid media campaigns a plus
- Ability to effectively manage multiple tasks concurrently
- Ability to assign priorities and meet due dates