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Senior Coordinator Social
| Company | Sphere Entertainment Co. |
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| Location | Burbank, CA, USA |
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| Salary | $51000 – $75000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Mid Level, Senior |
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Requirements
- 3+ years of professional marketing experience, preferably for a highly matrixed organization within entertainment, technology, or a start-up.
- Hands-on, working knowledge of social platforms, including Instagram, YouTube, TikTok, Facebook, X, Threads, and LinkedIn.
- Experience managing multiple social media accounts at one time and highly comfortable with real-time posting.
- Experience with social planning tools (i.e., AirTable), CMS tools (Sprout), Listening/Analytic tools (Meltwater), and editing tools (i.e., Canva, Slate, Adobe Creative Suite, etc.).
- Proficient with basic copywriting; able to stay on-brand while also remaining authentic and engaging to platform audiences.
- Self-starter who thinks a step ahead; adept at proactively sourcing relevant information across teams and broader organization.
- High adaptability to shifting business needs and able to approach new ideas/solutions with openness and curiosity.
- Excellent time management and prioritization skills; comfortable with operating in a fast-paced environment.
- Strong communicator and collaborator, able to build relationships cross-functionally and coordinate across different time zones via email and Slack.
- Availability to work nights and weekends.
Responsibilities
- Leverage AirTable and Sprout to manage Sphere’s social calendar from end-to-end (planning, drafting, scheduling, publishing, post-publishing QC, and fan replies) for social posts across FB/FBS, IG/IGS, YT/YTS, X, Threads, TT, and LinkedIn; ensure all posts are accurate and in alignment with best practice, business/brand guidelines, and audience.
- Act as a brand steward throughout all social content creation, working closely with Marketing, Brand, Comms, Bookings, Creative, Legal, and Photo/Video to ensure all representation is in line with brand guidelines and positioning.
- Leverage Meltwater, Sprout, and other tools to perform daily social monitoring sweeps (AM/PM), including weekends (1x/day) – providing bulleted summaries and flagging pertinent business issues to Director for triage/escalation.
- Keep an eye on daily platform changes, trends, and owned performance data to understand effectiveness of our socials and make weekly reports with recommendations for posts, ideas, and continuous improvement; Work closely with Analytics team on regular tracking and KPIs reporting.
- Run point on upkeep and evolution of Community Management, Publishing, and Social Care best practice documents.
- Help with functions including budget management, social post tagging protocols, link in bio upkeep and optimization, and UTM code tracking.
- Act as key participant in team and department brainstorming, status calls, and Slack channels.
Preferred Qualifications
- Some early morning posting required in alignment with announcements in EST.
- Some travel required (roughly 2-3x/quarter) to Vegas to help with real-time content capture for various Live/Marquee, Sphere Experiences, and/or corporate buyout events (including evening/weekends).
