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Senior Copywriter

Senior Copywriter

CompanyColumbia Sportswear Company
LocationPortland, OR, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of experience in agency/in-house concepting or content creation roles, preferably in the design or lifestyle space under a global brand.
  • Solid understanding of digital experiences and how to write for each channel (i.e., email, social media, paid media, wholesale, website, etc.).
  • Experience managing time and establish priorities while maintaining flexibility to respond to changing demands.
  • Extreme attention to detail and a ‘less is more’ approach to copywriting.
  • Pro-level skills in content strategy. You feel confident flexing your words to drive business objectives and compel users to action. You are a whiz at using words to take a complex story and make it easy, approachable and fun.
  • Proficiency with Word, Power Point, Excel, Adobe Creative Suite.
  • PORTFOLIO LINK ON YOUR RESUME OR INCLUDED IN APPLICATION REQUIRED.

Responsibilities

  • Develop and maintain the highest editorial standard for all copy and ensure that it conforms to the evolving brand voice.
  • Work directly with the Creative Director to effectively communicate SOREL’s brand voice and tone consistently across a variety of consumer-facing channels aligning with brand strategy.
  • Lead copy creation for email, web and product copy while crafting overarching stories, themes, and campaigns.
  • Translate strategic marketing initiatives into informative and compelling copy solutions.
  • Work closely with graphic and digital designers in writing all headlines, and taglines for marketing communications.

Preferred Qualifications

  • Able to effectively present one’s own ideas and rationale for writing, concepts, and creative in an effective and persuasive manner, both internally, and externally.
  • Someone who thrives in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
  • A proactive problem solver and apply an experimentation mindset to innovate on compelling writing to drive user behavior and conversion.
  • Someone with a passion for footwear and fashion—in all forms.