Skip to contentSenior Director – HCP Marketing – Itepekimab
| Company | Sanofi |
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| Location | Cambridge, MA, USA |
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| Salary | $202500 – $292500 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior, Expert or higher |
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Requirements
- Minimum of 8 years’ experience in commercial operations: sales, marketing, sales analytics, product/project management, and/or consulting in pharmaceutical/biotech industry
- Bachelor’s degree in life sciences, marketing or business required
- Excellent English proficiency
Responsibilities
- Develop and implement the global HCP marketing strategies for Itepekimab in COPD
- Address key insights and proactively identify HCPs needs
- Sharpen the value proposition of Itepekimab in COPD and develop brand narratives and messages
- Conceptualize and execute the unbranded/branded campaigns
- Develop and implement multichannel approaches to amplify Itepekimab awareness and adoption
- Work with Market Development and Customer engagement teams for developing the overarching KOL strategy
- Work with Medical Affairs and HEVA to ensure key IEGP elements are delivered
- Input into Sci Comms planning for publication strategy
- Prepare new indication launch (Bronchiectasis and Chronic Rhinosinusitis)
- Manage work-plans and projects within budget
- Communicate closely with Strategy & Operations, and with agency partners
Preferred Qualifications
- Respiratory and/or relevant Biologics experience preferred
- Global Marketing and Key market experience (US, EU, China, Japan) preferred
