Senior Director - Marketing - Olympic & Paralympic Games

Senior Director – Marketing – Olympic & Paralympic Games

Extensive experience delivering successful commercially driven consumer and business marketing strategies and campaigns for live events and/or hospitality.
Deep understanding and respect for insights-led strategy, brand, creative, storytelling, and performance marketing.
Experience driving direct sales/b2b pipeline and marketing attributed revenue.
Experience working with sales teams, tech teams, operational teams.
End-to-end marketing budget management experience.
Strong understanding of how to leverage the full media mix to target different, high-value customer segments.
Proven experience analyzing, optimizing, and reporting on the effectiveness of a 360 marketing campaign.
Strong communication skills and the ability to influence and collaborate both within a business and among its partner organizations at all levels.
Established and effective leader with strong people management skills and ability to excel in a fast-paced environment.
Ability to self-start, self-direct, and motivate your team to produce excellent results.
Excellent written, verbal, presentation, and interpersonal communication skills.
A strong team player that is flexible, dependent on business demand.
Excellent prioritization skills, ability to work calmly under pressure while delivering against goals.
Strong organizational skills with the ability to handle multiple tasks and prioritize.
Strong financial acumen and ability to communicate commercial performance effectively.
Ability to travel frequently to LA as needed.

Create and deliver omnichannel consumer and business marketing strategies relevant to the product, audience segment, and sales channel to drive ecommerce transactions and direct sales leads in line with targets.
Help drive GTM alongside other functional areas to be ready to launch.
Drive pipeline and marketing attributed direct sales through lead generation.
Oversee execution of marketing activities, working with the global Olympic Games Hospitality team to find collaboration opportunities and ensure alignment on guidelines and key dates.
Liaise with the global Olympic Games Hospitality PR & Comms team to identify and activate press and talent opportunities.
Maintain strong relationships and develop promotional programs with US Olympic Organizations, including the USOPC, national sports federations, and sponsors.
Manage performance monitoring, optimization, and reporting of all marketing activity, and action adjustments where necessary to ensure optimization for maximum performance, reach, and return on investment.
Maintain and optimize deployment of the marketing budget.
Manage a high-performing team.

No preferred qualifications provided.