Senior Director – Product and Solutions Marketing – Lss

Senior Director – Product and Solutions Marketing – Lss

Requirements

• 12+ years of product marketing, or related experience
• 7+ years of experience hiring, leading and developing both senior leaders and individual contributors

Responsibilities

• Develop and drive end-to-end go-to-market strategies for LinkedIn’s products, ensuring alignment with business goals and audience needs.
• Craft compelling, differentiated messaging that clearly communicates value propositions, resonates with target audiences, and strengthens LinkedIn’s market presence.
• Leverage research, competitive analysis, and customer feedback to inform product strategy, messaging, and positioning.
• Partner with sales teams to develop impactful sales collateral, training, and competitive insights that drive product adoption and revenue growth.
• Work closely with product management, brand marketing, sales, and communications teams to ensure seamless product launches and ongoing market success.
• Develop compelling narratives and content that position LinkedIn as an industry leader, driving awareness and engagement across key audiences.
• Analyze performance metrics, market trends, and customer insights to refine marketing strategies and optimize impact.
• Build, mentor, and lead a high-performing product marketing team, fostering a culture of innovation, collaboration, and excellence.
• Serve as a strategic advisor to executive leadership, influencing product roadmaps, investment priorities, and business strategies based on market insights.
• Drive new approaches to product marketing, leveraging emerging trends, AI-driven insights, and innovative storytelling techniques to elevate LinkedIn’s impact.

Preferred Qualifications

• Demonstrated success and passion for collecting and translating customer/user needs and insights into strategic product implications
• Excellent communication and presentation skills, with the ability to synthesize complex ideas into clear insights/implications
• Ability to build strong cross-functional relationships to influence and drive initiatives forward
• Ability to break down an ambiguous or complex problem, structure a solution and offer recommendations
• Proven track record of developing and executing high impact go-to-market strategies
• Strong organizational and analytical skills, including commercial orientation for growth
• Product Marketing
• Team Leadership
• Cross-team Collaboration
• Go-to-Market Strategy