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Senior Field Marketing Manager

Senior Field Marketing Manager

CompanyAmperity
LocationNew York, NY, USA
Salary$100000 – $140000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5 years of experience building and delivering of field marketing campaigns, events, executive and key account programs, and joint partner activity
  • Experience in B2B field and event marketing
  • Experience building a variety of marketing tactics including social media, webinars, email, paid digital, partner marketing
  • Experience partnering with departments such as Sales, Business Development, and Customer Success to lead demand
  • Experience developing multi-channel demand generation and field marketing campaigns (digital, in-person and hybrid)
  • Proven project management and process improvement capabilities
  • Hands-on experience with tools like 6Sense, Marketo is sought after

Responsibilities

  • Align with Account Executives to oversee planning marketing campaigns for a designated geographic territory
  • Ensure Account Executives with marketing resources to empower personalized messaging showcasing the capabilities of the Amperity platform
  • Develop personalized marketing campaigns to lead meetings within targeted accounts
  • Improve personalized marketing campaigns
  • Communicate feedback from the field to Marketing to guide campaign and messaging evolution
  • Provide regular updates on industry, company, and contacts to assigned sales reps to identify potential selling opportunities
  • Lead the development of targeted event programs that promote awareness and engagement across important accounts
  • Bring creative ideas to campaigns and events to showcase Amperity’s unique position with the CDP market

Preferred Qualifications

    No preferred qualifications provided.