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Senior Field Marketing Manager
Company | Amperity |
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Location | New York, NY, USA |
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Salary | $100000 – $140000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5 years of experience building and delivering of field marketing campaigns, events, executive and key account programs, and joint partner activity
- Experience in B2B field and event marketing
- Experience building a variety of marketing tactics including social media, webinars, email, paid digital, partner marketing
- Experience partnering with departments such as Sales, Business Development, and Customer Success to lead demand
- Experience developing multi-channel demand generation and field marketing campaigns (digital, in-person and hybrid)
- Proven project management and process improvement capabilities
- Hands-on experience with tools like 6Sense, Marketo is sought after
Responsibilities
- Align with Account Executives to oversee planning marketing campaigns for a designated geographic territory
- Ensure Account Executives with marketing resources to empower personalized messaging showcasing the capabilities of the Amperity platform
- Develop personalized marketing campaigns to lead meetings within targeted accounts
- Improve personalized marketing campaigns
- Communicate feedback from the field to Marketing to guide campaign and messaging evolution
- Provide regular updates on industry, company, and contacts to assigned sales reps to identify potential selling opportunities
- Lead the development of targeted event programs that promote awareness and engagement across important accounts
- Bring creative ideas to campaigns and events to showcase Amperity’s unique position with the CDP market
Preferred Qualifications
No preferred qualifications provided.