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Senior Manager – Client Experience – Technology
| Company | Weber Shandwick |
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| Location | New York, NY, USA |
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| Salary | $110000 – $115000 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior |
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Requirements
- Bachelor’s Degree in Marketing, Communications, Public Relations
- 4+ years’ relevant experience
- Media relations experience
- Tech knowledge a plus
Responsibilities
- Develop a strong understanding of the client’s business and target audience, and work with sr. media members, strategists and creative team members to deliver solutions that meet program objectives
- Monitor media outlets, understand industry issues that directly and indirectly affect the client, and analyze and distill meaningful insights from media coverage
- Generate story ideas and topic angles, draft media materials, and pitch media to land earned coverage
- Source and place earned media results on behalf of the client – this includes identifying appropriate contacts, writing pitches, drafting media lists, making follow up calls, etc.
- Maintain real-time understanding of tech news and trends and support creative ideation for evergreen opportunities on a consistent basis
- Proactively seek relationships with journalists on behalf of clients and stay current on new and existing media coverage, as well as reporter moves and how to leverage for relationship building
- Serve as a role model to team members
- Participate in office-wide initiatives, seminars and meetings to further professional learning and development
- Actively participate in agency development and assist with new business as needed
- Develop a strong understanding of the client’s business and target audience
- Assist with ongoing reporting, research and monitoring projects for the client
Preferred Qualifications
