Senior Manager – Demand Partnerships

Senior Manager – Demand Partnerships

Requirements

• A Bachelor’s degree or equivalent experience
• 5+ years experience in a media, startup, tech, or digital company
• Familiarity with industry jargon and media metrics
• Exceptional verbal and written communication skills, particularly in building and maintaining strong relationships
• Clear understanding of how programmatic buying works between DSPs and SSPs
• Highly strategic, proactive and solution-oriented
• Internal motivation (self-starter) with a strong sense of urgency to drive projects to completion
• Teamwork, interpersonal & relationship-building skills to thrive in a team environment
• Strong organizational skills with the ability to navigate multiple competing priorities
• Strong analytic skills to deliver reporting insights

Responsibilities

• Facilitate regular communication by conducting weekly, bi-weekly, or monthly calls with DSP partners, focusing on day-to-day objectives & identifying new business opportunities to deepen partnerships
• Deep understanding of Kargo products, offering and best practices to support DSP managed service campaigns and meet client objectives
• Analyze programmatic Always On Deal ID revenue stream data to draw insights and create strategy recommendations to increase that revenue
• Monitor and analyze Open Auction revenue trends (RPM, response rates, bid CPMs, win rates, etc) and make recommendations on how to optimize Kargo’s auction to maximize revenue and profitability
• Monitor and investigate/resolve discrepancies with DSP partners to ensure programmatic margins are maintained at or above expectations
• Collaborate with internal cross-functional teams; Sales, Client Services, Campaign Management, Design, Product Marketing, and Product/Engineering to ensure DSP project initiatives continually progress forward
• Understand DSPs biggest challenges and what features they are building for the future; identify where Kargo’s initiatives align with DSPs
• Lead and participate in quarterly, mid-year, or year-end business reviews with DSP partners to identify new business opportunities, discuss product roadmap, and align on upcoming priorities
• Assist in collecting market feedback from clients and DSPs, and translate these needs/wants into products or features that Kargo can build to accommodate and increase efficiencies
• Explore, evaluate, and facilitate product initiatives pertaining to DSPs
• Remain abreast of industry trends by actively engaging in discussions with managers and counterparts, understanding their impact on Kargo

Preferred Qualifications

• Understanding of ad servers (DFA, DFP), and 3rd party tags and tracking methodology (Celtra, Moat, IAS) is preferred
• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word)