Senior Manager – Experiential Marketing and Sponsorships
| Company | Carrier Global |
|---|---|
| Location | Palm Beach Gardens, FL, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s, Master’s |
| Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s Degree
- 7 + years of experience marketing, communications, tradeshows, sponsorship, and/or advertising
Responsibilities
- Oversee the Carrier brand in experiential environments, including events, meetings, tradeshows, and sponsorships.
- Manage various elements of events, such as logistics and branding, while ensuring smooth execution.
- Develop repeatable processes, templates, and best practices to optimize and scale event programs. Collaborate with global cross-functional teams to align and integrate initiatives.
- Establish KPIs and metrics to evaluate the effectiveness of event programs, analyze data to refine strategies, and demonstrate ROI to senior management.
- Assist in sponsorship contract negotiations.
- Manage vendor relationships.
- Stay current with industry trends and technology, sharing best practices within the team.
- Utilize event management software and platforms effectively.
- Provide on-site support during events as needed.
- Infuse energy, creativity, and new ideas to drive team success.
Preferred Qualifications
- Master’s Degree with 5+ years of experience and advanced to expert-level knowledge
- Proven experience in brand activation within various experiential marketing environments.
- Strong marketing knowledge with experience in consulting on brand standards.
- Demonstrated ability in event planning, project management, and budget management.
- Skilled at reviewing contracts and solving complex problems and managing issues effectively.
- Exceptional organizational and time management skills with a meticulous attention to detail.
- Outstanding interpersonal skills, including emotional intelligence, social intelligence, and conflict resolution.
- Strong leadership capabilities with the ability to make strong recommendations and influencing others.
- Strategic and analytical thinker with a track record of successful event management and continuous improvement.
- Demonstrated creativity and innovation in developing event ideas and approaches.
- Proven ability to deliver high-quality work with a strong work ethic.
- Ability to multitask and work efficiently under tight deadlines.
- Proficient in event management and business software programs (e.g., Microsoft Word, PowerPoint, Excel).