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Senior Manager – Media Buyer
Company | Charlotte Tilbury |
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Location | New York, NY, USA |
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Salary | $150000 – $160000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 6+ years level experience of digital marketplace media landscape
- 6+ years of experience supporting digital marketplace, including scaling a profitable (1P) Business with sale volume of $100MM+ annually
- Data driven analyst
- Excellent communication and negotiation skills, with the ability to build relationships across internal and external stakeholders
- Experience managing cross-functional teams and leading strategic initiatives
Responsibilities
- Full funnel media buying and bidding management to drive overall US Brand awareness
- Management of Charlotte Tilbury’s audience segmentation strategy
- Responsible for Data Clean Room integration to ensure clear separation of new audiences to Charlotte Tilbury
- Budget management within KPIs (CPM, ROAS driven)
- Lead Direct Advertising Agreement and uphold contractual terms
- Ensuring delivery of agreed number of tier 1 programs per year with ecommerce partner
- Delivery of media assets on time and on budget working with Digital Teams and Global Marketing
- Driving sales with Affiliates / Partnerships team working in close collaboration with US Advocacy Team
- Responsible for keyword mining to ensure all relevant sponsored ads are reactive to consumer demand
Preferred Qualifications
No preferred qualifications provided.