Senior Programmatic Account Manager – Enterprise
Company | StackAdapt |
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Location | New York, NY, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | |
Experience Level | Senior |
Requirements
- 6+ years of experience in Real Time Bidding/programmatic expertise (DSP, Ad Network)
- Experience running Google Ad Words, Facebook Ads or executed through a DSP as a self-serve user
- Proven success in managing client relationships and delivering service excellence
- Focus on retaining accounts and growing revenue
- Skilled up-selling to unlock new revenue streams across your book of business
- Experience in the RFP process; putting together proposals, working cross-functionally internally, and presenting concepts to clients
- The ability to grasp and communicate technical concepts and platform-based knowledge
- Familiarity with the latest digital advertising trends and ideas
Responsibilities
- Act as the main point of contact for your portfolio of clients across a wide range of verticals
- Work alongside your Account Executives in leading the RFP process, proposals and presentation to Enterprise brands and agencies
- Drive up-sells of StackAdapt features and channels to existing customers
- Design unique campaign strategies within the StackAdapt platform
- Ensure client campaigns are successful by providing regular reporting on their campaign goals, providing strategic solutions and optimizations to meet identified KPIs
- Deep client mapping and account planning expertise
- Set up/traffic advertising campaigns on the StackAdapt DSP, including third party tag implementation and pixel creation/troubleshooting
- Participate in the identification of upselling opportunities and improve services such as the development of tools, procedures and reports aimed to increase efficiency
- Optimize campaigns and recommend new opportunities by analyzing campaign performance on a regular basis
- In-person and virtual meetings, presentations, Quarterly Business Reviews and training/education
Preferred Qualifications
- Experience working with complex databases is a plus