Senior Retail Media Solutions Architect
| Company | Tombras |
|---|---|
| Location | Knoxville, TN, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Senior |
Requirements
- 5+ years of experience in retail media, digital advertising, or e-commerce, with a strong track record in consulting, technical leadership, and business development.
- Expertise in retail media networks, programmatic advertising, data management platforms (DMPs), demand-side platforms (DSPs), and ad-serving technologies.
- Proven ability to build and scale retail media monetization programs, including ad product development and pricing strategies.
- Deep understanding of B2B sales, vendor relationship management, and digital media monetization.
- Excellent communication and presentation skills, with the ability to convey complex technical concepts to non-technical audiences.
- Data-driven mindset with strong analytical skills and experience optimizing media performance and ROI.
Responsibilities
- Lead the strategy, design, and implementation of comprehensive retail media solutions, ensuring alignment with client objectives and industry best practices.
- Serve as the primary strategic advisor for clients, guiding them through the integration and adoption of retail media technologies.
- Collaborate with cross-functional teams, including Product, Engineering, Customer Success, and Marketing, to deliver high-quality, scalable solutions.
- Ensure seamless integration of ad-serving technologies, data analytics, and commerce media platforms.
- Develop go-to-market strategies for retailers launching new retail media networks and brands looking to scale or enhance their retail media programs.
- Define and implement monetization strategies, including advertising product packages, pricing models, and client engagement tiers.
- Drive revenue planning, forecasting, and reporting, ensuring growth targets and business objectives are met.
- Identify and develop opportunities for incremental revenue streams through innovative ad formats, targeting strategies, and data partnerships.
- Monitor and analyze the performance of retail media solutions, using data-driven insights to optimize outcomes and improve ROI for clients.
- Provide ongoing technical support and troubleshooting for clients, ensuring seamless operations and continuous innovation.
- Collect and integrate client feedback to enhance and refine retail media offerings.
- Build and manage a high-performing sales and account management team to drive revenue and client satisfaction.
- Foster strong relationships with vendors, non-endemic brands, advertising agencies, and technology partners to expand market opportunities.
- Act as a thought leader, representing the company at industry events, webinars, and strategic meetings.
- Influence internal incentives, strategic roadmaps, and execution timelines to ensure successful delivery of retail media initiatives.
Preferred Qualifications
- Experience analyzing data with retail media networks, DSPs, and ad servers or digital advertising platforms (e.g., Google Ads, Amazon DSP, Walmart Connect, The Trade Desk, Criteo, etc.).
- Familiarity with modern software development practices, including agile methodologies and DevOps.
- Experience leading marketing technology and ad operations teams.
- Entrepreneurial mindset with a track record of successfully driving business growth.