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Senior Unified Communications and Mobile Collaboration Product Marketing Manager

Senior Unified Communications and Mobile Collaboration Product Marketing Manager

CompanyVerizon Communications
LocationBoston, MA, USA, Lone Tree, CO, USA, Morrisville, NC, USA, E Fowler Ave, Tampa, FL, USA, Annapolis Junction, MD, USA, Berkeley Heights, NJ, USA, Ashburn, VA, USA, Palatine, IL, USA, Alpharetta, GA, USA, Irving, TX, USA
Salary$108000 – $201000
TypeFull-Time
DegreesBachelor’s, Master’s
Experience LevelSenior

Requirements

  • Bachelor’s degree or four or more years of work experience.
  • Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
  • Joint Marketing and value proposition creation.
  • Market Research Analysis experience.
  • Product Placement Strategy experience.
  • Sales Enablement creation and execution.
  • Prior experience in thought leadership, demand generation, campaigns, and innovative sale enablement tactics.

Responsibilities

  • Responsible for the marketing strategy, design, and execution plan to grow Verizon Business Group’s Advanced Communications / Mobile Collaboration products and solutions.
  • Leverage market data and insights, Verizon base customer and prospect analytics, customer persona types and other information to develop the appropriate launch strategy for new products and growth/nurture strategies for existing products.
  • Serve as the product and portfolio CMO for your product areas working with the product management organization in the development of the product/portfolio business case, product success key performance indicators (KPIs) and objectives and key results (OKRs).
  • Work in partnership and collaboration with product, segment marketing, sales, and solution architects to develop product/portfolio value proposition, customer outcome/benefits, VBG’s market differentiation, and the channel and digital activation strategy.

Preferred Qualifications

  • A Master’s degree.
  • Strategic consulting with a business development and marketing focus.
  • Strong project management, analytical, problem-solving, interpersonal, communication, negotiating, and relationship-building skills.
  • Mobile collaboration, network and/or connectivity product knowledge and working experience.
  • Verizon wireless / mobility experience.