Senior Unified Communications and Mobile Collaboration Product Marketing Manager
Company | Verizon Communications |
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Location | Boston, MA, USA, Lone Tree, CO, USA, Morrisville, NC, USA, E Fowler Ave, Tampa, FL, USA, Annapolis Junction, MD, USA, Berkeley Heights, NJ, USA, Ashburn, VA, USA, Palatine, IL, USA, Alpharetta, GA, USA, Irving, TX, USA |
Salary | $108000 – $201000 |
Type | Full-Time |
Degrees | Bachelor’s, Master’s |
Experience Level | Senior |
Requirements
- Bachelor’s degree or four or more years of work experience.
- Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
- Joint Marketing and value proposition creation.
- Market Research Analysis experience.
- Product Placement Strategy experience.
- Sales Enablement creation and execution.
- Prior experience in thought leadership, demand generation, campaigns, and innovative sale enablement tactics.
Responsibilities
- Responsible for the marketing strategy, design, and execution plan to grow Verizon Business Group’s Advanced Communications / Mobile Collaboration products and solutions.
- Leverage market data and insights, Verizon base customer and prospect analytics, customer persona types and other information to develop the appropriate launch strategy for new products and growth/nurture strategies for existing products.
- Serve as the product and portfolio CMO for your product areas working with the product management organization in the development of the product/portfolio business case, product success key performance indicators (KPIs) and objectives and key results (OKRs).
- Work in partnership and collaboration with product, segment marketing, sales, and solution architects to develop product/portfolio value proposition, customer outcome/benefits, VBG’s market differentiation, and the channel and digital activation strategy.
Preferred Qualifications
- A Master’s degree.
- Strategic consulting with a business development and marketing focus.
- Strong project management, analytical, problem-solving, interpersonal, communication, negotiating, and relationship-building skills.
- Mobile collaboration, network and/or connectivity product knowledge and working experience.
- Verizon wireless / mobility experience.