Social Media Producer
| Company | PlayOn! Sports |
|---|---|
| Location | Alpharetta, GA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Junior, Mid Level |
Requirements
- 1-3 years relevant experience managing branded social media accounts
- Familiarity with and passion for high school sports
- Ability to work under extremely fast turnaround times
- Willingness to cover high school sporting events, often on nights and weekends
- A keen eye for detail
- Exceptional creative thinking
- Exceptional writing ability and a strong understanding of English grammar
- Strong communication and coordination skills: the ability to collaborate effectively with MaxPreps talent, social designers, and video editors
- Grasp of Adobe Photoshop, Premiere and CapCut with a hunger to improve your craft
- Excellent organizational and leadership skills with experience in applying data-driven insights to social media strategies
- Bachelor’s Degree in Electronic Media, Journalism, Communications, or a related field
- Willing to travel and represent PlayOn and the MaxPreps brand at live events
Responsibilities
- Execute a comprehensive social media strategy to expand MaxPreps’ audience reach and engagement with high school sports fans nationwide
- Manage and develop daily posts for MaxPreps across Instagram, YouTube, TikTok, Twitter, and Facebook
- Regularly report data to prove the effectiveness of work
- Execute on sponsorship obligations in a timely and professional manner
- Interface with other PlayOn social teams to ensure all content is amplified
- Post social content in real-time from streams on NFHS Network and MaxPreps studio productions
- Occasionally be on-camera personality / VO in social series
- Identify trends / impactful stories or moments and format them for all social platforms to drive engagement and positive brand awareness
- Make sure MaxPreps rankings, leaderboards, awards and editorial content gets shared across social with video or graphics that amplify the content and create meaningful engagement
- Curate and publish needle-moving social content from all platforms
- Build photoshops, memes, and short form vertical video from scratch when needed
- Come up with original creative concepts in reaction to breaking news in high school sports
- Collaborate with the editorial and PlayOn programming teams to ensure consistency in branding and messaging across all social media channels
- Work with social designers and video editors to build editorial and promotional content from scratch for all PlayOn properties
- Win on top plays, stat stars and news in the high school sports space
Preferred Qualifications
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No preferred qualifications provided.