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Social Platform Specialist – Youtube

Social Platform Specialist – Youtube

CompanyDaily Wire
LocationNashville, TN, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelMid Level

Requirements

  • 2–3 years of experience managing brand channels or equivalent on a major platform (e.g., YouTube, Meta, TikTok) or equivalent work experience.
  • Expertise in platform-specific analytics tools (e.g., YouTube Studio, Meta Business Suite)
  • Deep knowledge of platform algorithms and content formats
  • Analytical mindset with A/B testing and performance refinement experience
  • Excellent writing, grammar, and organizational skills
  • Ability to work cross-functionally and adapt in a fast-paced environment

Responsibilities

  • Stay deeply immersed in the platform’s ecosystem, including feature rollouts (e.g., YouTube Shorts monetization updates), competitor benchmarks, and content trends
  • Analyze content and channel-level performance metrics (CTR, watch time, follower growth, etc.) and deliver weekly insights to guide content and distribution strategies
  • Lead A/B testing and rapid response strategy shifts when platform performance changes or new formats emerge
  • Own the end-to-end publishing pipeline—crafting engaging titles, coordinating thumbnails, managing post timing, and ensuring metadata accuracy
  • Ensure brand and platform consistency across all content while leveraging data to drive innovation and optimization
  • Maintain governance and compliance documentation (e.g., GDPR, CCPA) and support cross-functional teams with technical troubleshooting and training
  • Serve as a strategic advisor to internal stakeholders on platform-specific capabilities and opportunities

Preferred Qualifications

    No preferred qualifications provided.