Solutions Engineer - Growth Marketing

Solutions Engineer – Growth Marketing

Hubspot expert with deep hands on experience
Ability to abstract complex problems into elegant technical solutions
Technical SEO performance for organic growth
Proven experience implementing marketing automation workflows and optimizing lead capture mechanisms
Solid experience using Google marketing platform (GA4, tag manager, search console etc)
Strong knowledge of GTM and marketing data pipelines
Passionate and knowledgeable about AI tools for marketing and a desire to not only dig in but ability to teach those around you
Proficiency in programming languages such as Python, Javascript, and/or SQL
Solid understanding of data structures, algorithms, and software design principles
Excellent problem-solving skills and the ability to work in a fast-paced, collaborative environment
Strong communication skills, both written and verbal, with the ability to convey complex technical concepts to non-technical stakeholders
Strong bias toward tool building and process optimization over repetitive work
Familiarity with financial markets and investment strategies is a plus

Partner with internal business units to develop and execute (technical) experiments to improve user acquisition and revenue generation
Build cutting-edge web experiences that drive acquisition, engagement, and business among the Registered Investment Advisor (RIA) community
Build and maintain integrations with marketing tools, analytics platforms, and HubSpot
Support sales and marketing team on lead flow and lifecycle management
Implement and scale new marketing technologies and measure impact on conversion and efficiency
Design and launch personalized outbound campaigns that feel handcrafted at scale with a focus on Registered Investment Advisors
Apply a technology mindset to automating and personalizing content and support execution including events, webinars, blog articles, feature release videos etc.
Own and optimize the GTM stack, including Hubspot, Zapier, GA, SEM and other sales/marketing tools
Work with Sales, Marketing, and Product/Eng to test hypotheses and accelerate growth