SOREL Principal DTC Merchandiser

Company	Columbia Sportswear Company
Location	Portland, OR, USA
Salary	$Not Provided – $Not Provided
Type	Full-Time
Degrees
Experience Level	Senior, Expert or higher

8+ years of progressive merchandising/buying experience with a footwear retailer and/or footwear brand including Ecommerce responsibilities.
Ecommerce experience a must.
Expert level skills in reporting and merchandising systems, especially Microsoft Excel.
Deep understanding of retail financial model including planning and allocation.

Own the product buy and assortment plans that achieve SOREL.com and SOREL.ca revenue and commerce-related KPIs.
Lead the product assortment and buy planning process including review of assortments for balance and adherence to strategic and financial objectives, while executing brand product initiatives and vision.
Responsible for merchandise performance across ecommerce metrics, communicating risks and opportunities to merchandise forecasts and ensuring action is taken.
Partners extensively with corporate planning team and participates in financial goal setting to develop assortment plans that support overall strategy of in stock positioning for key merchandise categories and classifications.
Partners closely with Sr. Buyer to create long-term seasonal buy strategies and segments that achieve competitive advantage for Ecommerce in the marketplace.
Reviews and identifies in season sales and inventory opportunities that maximize opportunity and mitigate risk.
Partners closely with Site Operations and Digital Marketing teams on strategic site experiences, site launches, and promotional executions.
Collaborate with brand creative team to ensure engaging product content, including descriptions, images, ad video that aligns with the brand, elevates our product offering, and aligns to Ecommerce best practices.
Partner with Ecommerce data analyst to garner data-driven insights that refine merchandising strategies and improve user experience.