Sr Omni-Channel Campaign Manager

7+ years of experience in email marketing
Expertise in email marketing strategies, campaign management, and advanced platforms like Braze, Salesforce Marketing Cloud, MoEngage, etc.
Proven experience managing and mentoring a team, fostering a collaborative and results-driven culture.
Strong analytical skills and experience leveraging data to drive decisions and improve performance.
Exceptional project management and organizational skills with a keen attention to detail.
Expertise in A/B testing and performance optimization.
Deep understanding of email marketing best practices, trends, and regulatory requirements.
Excellent verbal and written communication skills.

Lead the creation and execution of advanced email marketing strategies that align with our overall business objectives.
Oversee the planning, development, and execution of email campaigns, including segmentation, content, design, and testing to optimize performance.
Utilize our email marketing platform to its full potential, leveraging its capabilities for automation, personalization, and analytics to deliver best-in-class email experiences.
Design and execute A/B tests to optimize subject lines, CTAs, content, and email designs. Use insights to continuously refine and enhance campaign performance.
Monitor, measure, and report on key email marketing KPIs. Use data-driven insights to improve campaign effectiveness and inform broader marketing strategies.
Work closely with creative, product, and data teams to ensure alignment and consistency across all touchpoints in the customer journey.
Stay up-to-date with email marketing best practices, GDPR, CAN-SPAM, and other relevant regulations to ensure compliance.

No preferred qualifications provided.