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Sr Product Marketing Manager

Sr Product Marketing Manager

CompanyQuantcast
LocationToronto, ON, Canada
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years experience in B2B product marketing, media or technology (min. 2yrs in product marketing) working with brands and agencies.
  • Proven track record of customer-centric marketing, leveraging both qualitative and quantitative research methodologies.
  • Technically savvy, with experience in and understanding of the programmatic ad tech industry as well as ad-measurement.
  • Experience in running Product GTM launches and measuring their success.
  • Exceptional writing and editing abilities, combined with strong presentation and public speaking skills.
  • Organized thinker with strong project management skills and ability to work in a fast-paced environment.
  • Strong attention to detail and comfortable handling multiple ongoing programs with varying priorities, deliverables, and deadlines.

Responsibilities

  • Partner with Product and Sales leadership and other cross-functional teams to drive product adoption and revenue growth.
  • Arm Sales/commercial teams with the GTM materials, knowledge, and confidence required to take new or existing products out to market and win.
  • Translate your strategy and messaging into collateral, presentations, sales enablement tools, and playbooks, and successfully drive and measure adoption.
  • Provide internal thought leadership – you should enjoy writing, speaking, and generally evangelizing Quantcast and our solutions to internal stakeholders.
  • Collaborate with the Global Product Marketing team to support go-to-market strategy for new products and define launch strategies, product positioning, and messaging.
  • Establish and track key success metrics and measurement systems for your product launches and ongoing programs.
  • Build relationships across the organization to identify and fulfill specific regional needs, acquire feedback from the market, and ultimately move the needle for Quantcast.

Preferred Qualifications

    No preferred qualifications provided.