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Strategy Director
Company | SHADOW |
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Location | New York, NY, USA |
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Salary | $110000 – $150000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior, Expert or higher |
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Requirements
- 10+ years of experience in strategic brand building across creative, PR, social, influencer, content, and experiential
- Fluency in today’s media landscape
- Curiosity about culture and people
- A portfolio that showcases transformative, insight-driven work
- Ability to provide briefs and insights to help campaigns move culture
- Experience leading strategy across multiple clients and timelines
- Confidence in high-stakes presentations and offering strategic counsel to C-suite decision-makers
- Resourceful with a deep bench of go-to tools and platforms for research, insights, and cultural monitoring
Responsibilities
- Own and drive the strategy process from brief to execution—interpreting client needs, identifying key insights, and developing platform ideas and campaign narratives across creative, PR, influencer, social, content, and experiential
- Build strong relationships with client leadership, acting as a strategic advisor who brings clarity to ambiguity and drives long-term brand evolution
- Manage a growing team of strategists, fostering a culture of curiosity, creativity, and excellence
- Spearhead strategic thinking for new business opportunities—leading pitch strategy development, insight generation, and creative collaboration to support the business development team
- Oversee cultural, competitive, and category research to identify whitespace and fuel breakthrough ideas
- Work hand-in-hand with SHADOW’s various teams to ensure ideas are both strategically sound and creatively brave
Preferred Qualifications
No preferred qualifications provided.