Vice President – Product Marketing

Vice President – Product Marketing

Requirements

• 20+ years experience with at least 15+ years in PMM Enterprise Product Marketing: Significant experience in product marketing at the enterprise level, ideally reporting to SVP of Product Marketing, with demonstrated influence on CMO and Product/Sales VPs.
• Strategic Messaging & Positioning: Track record of developing impactful company and product messaging in a complex, multi-product, multi-persona, and technical environment.
• Stakeholder Engagement: Proven ability to build and maintain trusted relationships with senior and technical stakeholders, including C-level executives, influencing strategic decisions.
• Team Leadership & Development: Experienced in mentoring, engaging, and upskilling high-performing teams, fostering a collaborative and growth-focused culture.
• Willing to operate at both strategic and tactical levels, from high-level strategy to hands-on execution alongside the team to achieve excellence.

Responsibilities

• Invest in the growing the core PMM skills, business acumen, and leadership capabilities of direct reports and skip levels.
• Take a hands-on approach to continuously improving our product messaging to make it relevant to CIOs, CISOs, VPs of Engineering/Product, IT admins, ISVs and Developers. Work collaboratively with the GTM PMM leader to ensure relevance across key solutions and industries. Deploy consistent and differentiated messaging across all key channels from decks, to web, to social and blogs.
• Work collaboratively with the Compete Team to infuse relevant and compelling competitive differentiation into every piece of messaging, every demo and every asset.
• Continue to invest in launch excellence for our key NPIs, across content, measurement and accountability. Work collaboratively with to align with our quarterly Launch Week process.
• Spend time with customers, analysts, and broadly in the industry to help inform product and GTM strategy. Act as a peer and courageous thought partner to key VP/SVP level product leaders to influence roadmap and absorb their strategy.
• Partner closely with AR and comms team to influence the AR agenda and perception of Okta among key industry analysts.
• Invest in upleveling how we ‘show the value’ to both internal and external audiences.
• Collaborate with GTM PMM leader to ensure the right agenda, content and impact for field (Sales, Customer Success) enablement.
• Contribute to the creation of customer-facing and event content, while also delivering the message in key customer briefings, event keynotes, webinars, etc.

Preferred Qualifications

No preferred qualifications provided.